Graveyard Smash - overview

 

Take a journey to the quiet town of Haunton Strumpet... a journey from which you might never return! Save the town’s population of maidens by blasting classic European folklore monsters in this irreverent take on the classic arcade 3rd person shooter.

Project Title: "Graveyard Smash"
Formats: XBLA, PSN, Steam & iOS/Android/PSPlay
Genre: Arcade 3rd person shooter
Target Groups: Teens and casual gamers
Free-2-Play with Micro-Transactions
Serial Release and User-Created Content

Marketing pitch

Graveyard Smash takes the classic arcade shooter game and adds a dash of survival horror and irreverent humour to the mix, with gritty visuals and a comedic backstory. Save the maidens to save the day!

Gameplay

Influenced by retro-classics R-Type and Centipede... brought up to date with beautiful 3D graphics, third-person viewpoint, multiplayer modes and user-created content.

Key features

Spooky Graphics: Haunting 3D scenes, stylish graveyards, subterranean caverns, etc
Humorous Storytelling: Quirky backstory progresses the action
Stylised Characters: Building on the zeitgeist of iconic Euro-centric monsters
Skillful Gaming: Progress level-by-level, find Easter Eggs, get every upgrade
Co-op/Competitive Multiplayer: With or against friends, scores up to leader boards
Web Channel Videos: Original video shorts for web-release
Go Viral: User-created content, levels and videos for Youtube/Facebook bragging

Serial release

Graveyard Smash is to take the route of Free 2 Play, rather than straight download sale product. Wave after wave of game will be released, allowing players to download the game and play for free, then download additional levels for free or micro-purchase.

Original videos

Several original short videos are to be created to weave a compelling humorous narrative in between the arcade game sections. Monsters have their say on European chat-shows explaining themselves with ‘un-characteristic clarity’. These funny videos will be released on their own web video channel and existing popular web channels. The player will also be able to capture video moments of their gameplay, with the ability to upload their videos to the web-channels for bragging rights, creating further viral distribution and marketing for the product.

User-created content

The player will be able to create their own monsters in the monster lab, using body parts collected during the game. These will be able to be shared with other players for free (friends) or purchase (strangers). The player will also be able to create their own levels, using the in-game editor. These will also be able to be shared with other players for free (friends) or purchase (strangers). Entire packs of levels can later be released to continue the viral momentum.

Visual themes

Graveyard Smash puts a quirky spin on the classic Survival Horror scenarios, adding pop culture & B-movie references to create a world that pays homage to the most iconic spooky European classic monsters and cities: vampires, Frankenstein monsters, ghosts, ghouls, werewolves, etc

Gameplay progression

Enemies: Waves of enemies appear in growing numbers with varying attack patterns
Bosses: Ever more challenging boss battles; defeat the wily Batricia and the brain-dead Franken Stomp amongst others
Hero: Gain new weapons and power-ups; start with a basic projectiles, progressing through to automatic shotguns, laser weaponry and grenade launchers
Maidens: Maidens in later levels alter graphically and gain special powers inc. fighting alongside the Hero to use of collection of power-ups

Visualisation

Storyline

The Plot Thickens...

Evil Strikes!

The town of Chastity’s young maidens are disappearing!

What will the rich lords and princes from far and wide do? Something is afoot in the surrounding township graveyards!

You, a young hero (player’s created avatar), are sent to investigate!

Marketing pitch

Graveyard Smash takes the classic arcade shooter game and adds a dash of survival horror and irreverent humour to the mix, with gritty visuals and a comedic backstory. Save the maidens to save the day!

Your mission:

Find the Evil and Stop the Evil! (...with an arsenal of huge weapons and a massive display of firepower... obviously...)

Characters

The Good Guys

The Hero: Shielded only by a few gravestones, the player takes on all foes with a variety of weapons and power-ups.

The Maidens: Captured maidens who will make a beeline for the player once rescued (even joining in with firepower in their outright terror) – careful not to shoot them!

The Bad Guys

Classic Euro-Centric Monsters:Everyday, pop culture-inspired zombies, skeletons, vampires and mummies, who attack the player mindlessly in waves of action. They’ll steal the player’s pickups, so don’t let them get to the spawn point.

Mummies: Capable of freezing the player for a second, this enemy should be dispatched of as soon as possible.

Vampire Bats: These winged beasts generate tombstones as they fly down-screen, creating more obstacles which protect the monsters.

Werewolves: Changes the monsters’ attack pattern.

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